Pete Chambers named VisitEngland 2024 Tourism Superstar

Pete Chambers Coventry Music Museum
Pete Chambers Coventry Music Museum

VisitEngland has announced Pete Chambers from the Coventry Music Museum as the winner of its Tourism Superstar 2024 competition.

Pete, a volunteer and the museum’s director and curator, secured the highest number of votes from the public and takes the crown from last years’ winner Geoff Colvin.

VisitEngland Director Andrew Stokes said, “Tourism Superstar is all about recognising those people within England’s tourism industry who go the extra mile for visitors and whilst all the finalists are superstars there can be only one winner and we extend our huge congratulations to Pete. In the Coventry Music Museum, he has created a magical place for music lovers to connect with the region’s rich contribution to England’s musical heritage. His relationships with local musicians have brought unique exhibits to the museum, also drawing both domestic and international visitors to the wider area. Congratulations again to Pete and many thanks to all our wonderful finalists and to everyone who got behind Tourism Superstar this year and voted.”

Chief Executive at the West Midlands Growth Company (WMGC) Neil Rami said, “I want to extend a hearty congratulations to Pete Chambers from the Coventry Music Museum, whose nationally significant achievement exemplifies the passion and expertise of the region’s tourism sector.

“The dedication of our tourism representatives contributes significantly to the region’s reputation within the UK and abroad – and fundamentally – helps to sustain an important aspect of both our economy and our culture. It’s encouraging to see their hard work recognised through VisitEngland’s Tourism Superstar Awards, and even better to see a passionate West Midlands-er crowned the overall 2024 winner.”

Pete Chambers, VisitEngland’s 2024 Tourism Superstar winner said, “I’m absolutely delighted to be Tourism Superstar 2024, it makes all the hard work so worthwhile, although I love what I do. A massive thanks to all the amazing people who took the time to vote for me, it means so much.

“Thanks to our volunteers and visitors and to Laura MacDonald who nominated me. Now let’s get The Specials on that turntable and dance to some Ska.”

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