The Original Tour rebrands to Tootbus London

The Original Tour has rebranded to 'Tootbus London'

The Original Tour has rebranded to Tootbus London, offering tourists the chance to experience the vibrant cultural life and rich historical legacy of London by stepping on board and letting the city surprise them.

The Tootbus experience has been designed to offer tourists a convenient, entertaining, open-air way to discover or rediscover the city. Whether the passenger is a local or someone visiting for the first time, Tootbus London guarantees an exciting journey of historical landmarks and hidden gems.

After a year-long pause due to Covid-19, the team at Tootbus are committed to providing its passengers with a safe and memorable tour of the city. Tootbus London is re-opening with some changes, including:

  • a more digitalised service to simplify and enhance the experience for its customers including a new website
  • a restructured offer to better match consumer demand among a more locally-based and family-oriented clientele

Tootbus London’s open-top bus experience is fully compliant with public health measures and recommendations. In addition, Tootbus London has also received VisitBritain’s “We are Good to Go” accreditation.

A whole new audio-guide experience 

With this new identity comes the promise of a fun experience for international tourists and locals alike. The commentaries in the Tootbus audio guide have been revised to help visitors form lasting memories and emotional bonds with the city as they travel to their next sightseeing stop, restaurant, or attraction. Forging a closer connection with Londoners is a crucial aspect of the experience for visitors to the city. On Tootbus, that aspect is assured by local guides; engaging characters who relish the chance to give passengers an authentic taste of their beloved city.

For the convenience of passengers, the exclusive Tootbus audio guide commentaries will be available in the Tootbus mobile app, so they can enjoy the experience wherever and whenever they want to.

Another new feature of Tootbus London is the audio guide specially created for children. Narrated by a local child exploring the city with his foreign friends, in a way that is fun and engaging, the kids’ audio guide is nonetheless informative and packed with history.

A singular identity for a deep-rooted company

The Orginal Tour has been a part of London’s cityscape since 1951. It was the world’s first Hop-On Hop-Off sightseeing company and has received multiple awards over the years. Now part of RATP Dev, the company continues to innovate and uphold its commitment to giving visitors an excellent service and an authentic experience of the city.

Tootbus London has wholly revised its service to line up with consumer demand in today’s market: in addition to Hop-On Hop-Off tours, Tootbus offers unique experiences such as the Night Tour, the Kids’ Tour, and more recently the London Bar Bus, with live music on board.

Over the decades, the Hop-On Hop-Off sightseeing bus have hosted countless tourists from all corners of the globe, working hand in hand with its fellow Londoners and the local authorities to produce a city tour that is comfortable, convenient, memorable, responsible, and dotted with little-known gems of culture and history.

Catherine Booth, Managing Director of Tootbus London said, “Over the last several months, we have been hard at work crafting novel and unique experiences for visitors to London. Today, we are delighted to be back up and running in the city under this new brand. We are proud to share our vision of getting London’s tourism and entertainment sector back on its feet. Our whole team is eager to welcome visitors on board the Tootbus experience and our digital platform makes it easier for our customers and partners to book and buy tickets.”

Find out more about Tootbus London.