Marketing & Communications Executive, UKinbound

  • Location: London
  • Salary: £22,500 - £25,000
  • Contract: Full time, permanent

UKinbound is seeking a Marketing & Communications Executive to join their busy team and deliver a wide variety of marketing and communications activity for the Association and its members. This is an exciting role with the fantastic opportunity to work closely with some of the UK’s best known tourism brands and be at the forefront of industry developments. You will be instrumental in helping members to maximise their business opportunities through our marketing channels, as well as raising the profile of UKinbound to the wider industry.

Key responsibilities:

  • Supporting the Head of Marketing & Communications to deliver marketing and communications activity that provides value for UKinbound’s members and the Association
  • Regular communication of the latest member news, industry updates, upcoming events, business opportunities and Association activities via digital and print marketing channels
  • Day-to-day management of digital marketing channels:
    • UKinbound website
    • Social media channels
    • Email marketing communications to internal (member) and external (non-
    • member) databases
  • Supporting the Head of Marketing & Communications to produce print publications including:
    • External facing marketing collateral such as booklets and event displays
    • Publications such as the Members Directory, A Year in Review, UKinbound at WTM, UKinbound at ATM and the new UKinbound map
  • Revenue generation via securing and producing bespoke mailings
  • Securing content for magazine columns, newsletters and print publications
  • Regular reporting on digital analytics
  • Supporting Head of Marketing & Communications in producing video and photography for PR and marketing purposes, working in partnership with the Head of Public Affairs where needed
  • Supporting the Events team to market events, deliver social media activity during events and providing on-the-ground support – some evening working required
  • Supporting the wider team wherever necessary
  • Demonstrate UKinbound values at all times

Person Specification

  • Background in marketing or similar (degree or relevant experience)
  • Excellent written and verbal communication skills, highly articulate
  • Highly organised, ability to prioritise and multitask
  • Good eye for visual design and imagery, image manipulation experience is desirable but not essential
  • Excellent attention to detail
  • Proactive, can-do attitude
  • Experience of CMS systems desirable but not essential
  • Experience of digital analytics tools desirable but not essential
  • Familiar with social media
  • Ability to work evenings and occasionally travel away from home for a number of days for industry events
  • Possess the right to live and work in the UK

How to apply:  Please send your CV and a covering letter to communications@ukinbound.org.

About UKinbound: UKinbound is the only trade association representing inbound tourism – the UK’s 6th largest export industry and 3rd largest employer. Our mission is to help our 400+ members manage successful, profitable businesses that are part of a vibrant and sustainable inbound tourism industry via a programme of events connecting buyers and suppliers in the travel trade.  We also provide marketing opportunities, seminars, and access to the latest industry insights. In addition, we lobby Government on key issues including taxation, visas and Brexit, and engage with media to raise the profile of inbound tourism and highlight its importance to the UK economy.