UKinbound announces Board of Directors 2024 – 2027

UKinbound has announced its new Board of Directors following a two-month election process. A roll call of seasoned travel and tourism executives, the 15 strong appointments feature representatives from across the UK’s inbound tourism sector, including Rebecca Brooks, Managing Director of Abbey UK, as Chair.

Self-nominated and then voted for by the Association’s membership, which comprises over 380 business, the new Board Directors will take up their positions at UKinbound’s Annual General Meeting in February 2024 and will be in place for a three-year term.

The incoming Board members are:


  • Chris Ball, Business Development Director, Clermont Hotel Group*
  • Louisa Fortune-Terrell, National Account Director – Leisure, Leonardo Hotels UK & Ireland


  • Diane Glover, Marketing Manager, The Beatles Story*
  • Marie-Charles Houston, Sales Manager, B2B Groups and Travel Trade, Historic Royal Palaces
  • Katie Weller, Travel Trade Sales Manager, National Gallery


  • Kathryn Davis, Managing Director, Visit West*
  • Emma Gordon, Senior Marketing Manager, Marketing Manchester

Service Providers

  • Kelly Strong, Managing Director, Strong Recruitment*
  • Daryl Bennett, Senior Regional Director, Go City
  • John Boulding, CMO, Vox Tours

Tour Operators

  • Alexis Peppis, Head of Sales, Evan Evans Tours*
  • Umesh Majithia, Commercial Director, Golden Tours
  • Chris Pourgourides, Chief Commercial Officer, Eurowelcome
  • Tristram Yarde-Leavett, Managing Director, Globus & Cosmos

The new Board represents UKinbound’s diverse membership and features both new representatives and those who have been re-elected – donated with an asterisk. Appointed members can sit on the Board for two consecutive terms, if voted back in.

Commenting on the announcement, Joss Croft OBE, CEO, UKinbound said, “This new board represents the very best from across the UK’s inbound tourism industry and I look forward to welcoming them in February 2024. With their expertise, passion and drive, I’m confident that together we’ll continue the efficient management of the association, on behalf of our members.

“I would also like to extend huge gratitude and thanks to the outgoing board, for their time, commitment and support over the last three years, most notably during the pandemic.”